KNOETZL is a leading Austrian law firm led by some of most effective, experienced and perceptive legal minds in dispute resolution and corporate crisis.

I worked closely with the management team to launch the firm as a powerful new force in the market, helping develop a brand strategy and a world-class corporate identity, supported by a compelling suite of sales and marketing touchpoints.

I took inspiration from the rich heritage of Viennese architecture, art and typography, pairing the minimal classicism of architect Adolf Loos with the solidity and patina of materials from buildings close to the KNOETZL HQ.

This solid yet modern feel became the foundation for the whole brand ands carried through to the website and all marketing materials.